JanSport, Inc., is the leading designer and maker of backpacks, shoulder bags, luggage, and laptop bags. The company is a subsidiary of VF Corporation, better known for its blue jeans lines, including Lee, Rustler, Wrangler, and Rider. JanSport also offers apparel, designed by another VF subsidiary, San Francisco-based The North Face. The lines of traditional and snowsports outerwear and accessories were launched in the fall of 2004, with plans to add sleeping bags and tents.
